"Ironic is the fact that the more interested I get in beer, the less I drink of it. In my younger days I drank a lot, but was not ready to learn about good and great beer."
Are you a new reader, then The Beer Day
Danske Ølentusiaster (Danish Beer Enthusiasts aka. DØE) has been hosting 'The Beer Day' since 2003, which is now held on the first saterday in september. The reason for using the first saterday in the month rather than a specific date, is that more people can celebrate and drink beer on a saterday. No word yet on plans to make the following sunday a National Aspirin Day, but I guess that it is up to the pharmasutical companies, and not DØE.
On this first saterday of semtember, everybody is welcome, also non-members. This is also a promotional day for DØE where we also try to get new members to our great cause of making better beer available on the Danish market (amonst many other issues adressed by DØE).
The Beer Day is also a platform for regional beer prizes that are given to:
"a person or a company in the region, who has done extraordinay work to show the multitude of the world of beer."
The criterias for winning the prize are build on the values that DØE fight and work for. The thing I really like about it is the many differnt beer related events you can paticipate in all over Denmark. Maybe I have not read the event calendar well enough, but there semms to lack some dedicated homebrew events on this day.
On The Beer Day the danish newspaper Ekstra bladet will launch a new column in the paper. The story is really that it is written by Ole Madsen, the editor of ØLentusiasteN (the great Danish Beer Enthusiasts member magazine). So now I have to check out Ekstra Bladet from time to time.
Is there a national beer day in your country?
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